THE CREATOR
Veronika Vedas
Author, entrepreneur and creator of the A·L·I·V·E framework.
An entrepreneur, business strategist, researcher and author with over two decades of international experience in business development, brand distribution, strategic partnerships and cross-industry project leadership. As Founder and CEO of Vedas Trade Limited, Veronika leads international commercial strategies, market expansion and complex negotiations. Her work brings together business strategy, environmental sustainability and human-centred innovation. She is also the creator of the A·L·I·V·E Framework and author of A·L·I·V·E – A Return to Yourself.
EXPERIENCE
Founder & CEO of Vedas Trade Limited.
Over two decades of international experience in business development, global brand distribution and strategic partnerships.
Leading commercial strategy, international expansion and complex negotiations across consumer goods, environmental technology, aviation and defence-related systems.
Highlights
EDUCATION & CERTIFICATIONS
MSc in Regional Environmental Management
BSc in Applied Ecology
Certifications in psychology, neuroscience, trauma and stress, psychological first aid, and well-being through Wesleyan, APA, the University of Chicago, Johns Hopkins, Yale, and the University of Toronto.
200-Hour Registered Yoga Teacher Training (YTT 200)
RESEARCH & PUBLICATIONS
Creator of the A·L·I·V·E Framework and author of A·L·I·V·E – A Return to Yourself.
Integrating psychology, neuroscience, behavioural science, systems thinking, philosophy and human flourishing with contemplative wisdom.
Translating interdisciplinary insights into practical tools for self-awareness, emotional resilience, meaningful decision-making and purposeful action.